Truc Bach
Masterpiece taken to the next level
Key Visual
Poster
Billboard
IPA CRAFT BEER is a line of craft beer from HABECO, which is made for the premium segment. Since it is a new product line, we decided to design the product key visual in the most intuitive way by using the typical label of IPA craft beer. We also get inspiration from still life paintings with light and subjects blending together, thereby creating a classy and luxurious image of gentlemen.